Make-A-Wish and 2K Teamed up to Put a Fan in “NBA 2K20”

A virtual William Floyd, playing basketball inside a 2K game
2K/Business Wire

Ready for the feel-good story that will restore your faith in humanity? No, it’s not a murder death kill virtual pet, it’s the tale of how Make-A-Wish and 2K put a fan into NBA 2K20. Starting today, you can play as William Floyd, a 15-year-old from Georgia. He has the honor of being the first non-NBA athlete to be a playable character in the game.

If you aren’t familiar with Make-A-Wish, you should be. The foundation grants wishes for minors with critical illnesses in the form of trips, meetings with celebrities, and more. In the case of William Floyd, who suffers from a rare genetic disorder causing severe muscle weakness and heart problems, he wanted to tour the NBA 2K headquarters in Novato, Californi.

2K stepped up to give him the tour, and more. The company scanned his likeness and added him to the NBA 2K20. We’re going to stop being professional for just a moment here to say, that’s seriously freaking cool. The company used 140 motion capture cameras to scan his body, movements, and facial expressions, and even worked with William to create a signature dance move.

You can find William in the game today as free agent to include on any team and in new MyCAREER and MyLEAGUE rosters.

via 2K

Josh Hendrickson Josh Hendrickson
Josh Hendrickson has worked in IT for nearly a decade, including four years spent repairing and servicing computers for Microsoft. He’s also a smarthome enthusiast who built his own smart mirror with just a frame, some electronics, a Raspberry Pi, and open-source code. Read Full Bio »

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