by Craig Lloyd on
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AT&T is launching a new online TV service for $15/month, undercutting the cheapest offering from Sling. If you have an AT&T phone, you can sign up for it next week with new unlimited plans.
AT&T isn’t wasting time with its newly acquired Time-Warner assets. The new TV service, creatively called WatchTV, comes with a basic 31 channels, with 6 more coming from Viacom at a later date. Many of the included channels are Time-Warner properties, including Cartoon Network, Turner Classic Movies, CNN, and TBS. When it launches for everyone, users will be able to sign up for this package for $15/month, which is a significant savings over comparable packages from competing companies. Sling’s cheapest offering, for example, starts at $20/month.
Parallel to this announcement, AT&T is also launching new unlimited plans. Since “unlimited” doesn’t really mean anything anymore, there are multiple tiers of these new unlimited plans, both of which roll out next week:
If you sign up for either of the new unlimited plans, you have the option of getting the WatchTV service as an add-on. In the future, WatchTV will be available as a standalone service, but if you want in now, you’ll need to be an AT&T mobile subscriber.
If you don’t care about WatchTV, the new plans also come with a $15 credit towards DirecTV satellite service. It’s clear that AT&T wants to start leveraging its mobile business to direct customers to its various television services as best it can. In the past, you might’ve gotten a home phone and cable package bundled together. Now, AT&T wants to bundle your cell phone and streaming or satellite TV service together.
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