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The Beam, Sonos’ $399, Alexa-Powered Sound Bar, Is Now On Sale

The Sonos Beam is, by all accounts, the perfect soundbar for the modern smarthome. Now, you can order one for $400.

Sonos is known for its high-quality audio equipment, as well as its whole-home audio arrangement. Now, Sonos is taking it to the next level with a $399 sound bar that’s compatible with Airplay 2 (like many other Sonos devices), Alexa, and soon, Google Assistant. This makes it a unique competitor to devices like Apple’s HomePod and the Google Home Max. Except the Beam doesn’t commit to a single ecosystem, so anyone can use it.

The Beam also makes a compelling argument for smart speakers in some homes where you might not otherwise want one. A Google Home or Amazon Echo might cost less than a Sonos Beam, but they’re also standalone units that, at best, can play music with somewhat better sound quality. The Beam, on the other hand, is a soundbar you can hook up to your TV. A good soundbar is already a solid upgrade to your home theater, so why not get one that can double as a smart assistant while you’re at it?

At $399, the Sonos Beam isn’t in the budget category by any means, but if you’re looking for even a semi-decent upgrade to your TV’s sound system, and wouldn’t mind adding a smart speaker to your home for your trouble, this is a compelling option. The Beam is currently on sale from Amazon, Best Buy, and Sonos directly.

Eric Ravenscraft Eric Ravenscraft
Eric Ravenscraft has nearly a decade of writing experience in the technology industry. His work has also appeared in The New York Times, PCMag, The Daily Beast, Geek and Sundry, and The Inventory. Read Full Bio »